[{"data":1,"prerenderedAt":144},["ShallowReactive",2],{"insight-martech-edge-lacie-thompson-on-googles-tracking-protection":3},{"page":4,"related":89,"index":142},{"id":5,"published":6,"lastPublished":7,"title":8,"slug":9,"thumbnail":10,"date":11,"author":10,"categories":12,"contributors":21,"content":25,"thumbnailStyle":73,"schemaTypes":84,"schemaCustom":85,"faqs":10,"seo":86},"YzeS6uXwQH6Xszyx6gCMBQ","2025-03-05T00:10:18+00:00","2026-03-04T21:11:56+00:00","MarTech Edge: Lacie Thompson on Google’s Tracking Protection","martech-edge-lacie-thompson-on-googles-tracking-protection",null,"2024-01-31",[13,17],{"id":14,"slug":15,"title":16},"agDKqj5wSo2wTaPYBuhzSQ","in-the-news","In The News",{"id":18,"slug":19,"title":20},"dejocGuSQ1is-VTx8SAXBQ","platform","Platform",[22],{"id":23,"custom":24,"existing":10},"V2LKbhl4Qi2bVJXrXIPHdA","Lacie Thompson",{"value":26,"blocks":72},{"schema":27,"document":28},"dast",{"type":29,"children":30},"root",[31,41,45,64],{"type":32,"children":33},"paragraph",[34,39],{"type":35,"marks":36,"value":38},"span",[37],"emphasis","*The following is a summary of an article originally published by MarTech Edge on January 31, 2024.",{"type":35,"value":40},"\n",{"type":32,"children":42},[43],{"type":35,"value":44},"SEATTLE, WA - In the first few days of the new year, Google announced that it was launching a new feature, Tracking Protection, to 1% of Chrome users. These users are now defaulted to restricted third-party cookies. As Google moves toward the formal deprecation of cookies which has been slated for 2024. Lacie Thompson, New Engen SVP of Growth, Affiliate, spoke with MarTech Edge about the news.",{"type":32,"children":46},[47,49,62],{"type":35,"value":48},"Read the full article on ",{"url":50,"meta":51,"type":58,"children":59},"https://martechedge.com/featured-articles/google-third-party-cookies-phasing-out-whats-next",[52,55],{"id":53,"value":54},"rel","noreferrer noopener",{"id":56,"value":57},"target","_blank","link",[60],{"type":35,"value":61},"MarTech Edge",{"type":35,"value":63},".\n",{"type":32,"children":65},[66,70],{"type":35,"marks":67,"value":69},[68],"strong","About MarTech Edge",{"type":35,"value":71},"\nMarTech Edge is a digital publication that covers anything and everything that happens at the crossroad of marketing and technology. MTE encompasses industry news, informative blog posts, C-Suite interviews of marketing and tech leaders, insightful podcasts, and more.",[],{"id":74,"type":75,"image":76,"photo":78,"logo":80,"bg":82},"FeYV3i_1QqKek_q0A568QQ","thumbnail_media_mention_block",{"thumbnail":77},"https://www.datocms-assets.com/151374/1742340862-martechedge_thumbnail_january_2025_cookies.png?auto=format&fit=max&h=600&q=85&w=700",{"url":79},"https://www.datocms-assets.com/151374/1741204735-lacie-thompson.png",{"url":81},"https://www.datocms-assets.com/151374/1741892256-martechedge-logo-edited.png",{"hex":83},"#FAF2E8",[],"",{"title":87,"description":88,"image":10},"Google Tracking Protection: Key Impacts | New Engen","MarTech Edge recap featuring New Engen on Google’s tracking protection and what brands should expect for privacy, attribution, and performance.",[90,103,132],{"slug":91,"title":92,"date":93,"categories":94,"thumbnail":10,"thumbnailStyle":99},"new-engen-experts-share-predictions-for-2023","New Engen Experts Share Predictions for 2023","2023-01-30",[95],{"id":96,"slug":97,"title":98},"MRbbOcHbQoOkSXAsol9Qqw","pov","POV",{"id":100,"type":101,"title":92,"date":10,"logo":10,"bg":102,"color":10},"XO7rjaJvSkew9G0j6GCqDw","thumbnail_event_block",{"hex":83},{"slug":104,"title":105,"date":10,"categories":106,"thumbnail":108,"thumbnailStyle":123},"the-current-justin-hayashi-on-the-omnicom-ipg-merger","The Current: Justin Hayashi on the Omnicom-IPG Merger",[107],{"id":14,"slug":15,"title":16},{"alt":10,"title":10,"focalPoint":109,"width":111,"height":112,"thumbnail":113,"small":114,"medium":115,"responsiveImage":116},{"x":110,"y":110},0.5,1680,858,"https://www.datocms-assets.com/151374/1765258490-the-current_justin-hayashi_thumbnail-3.png?auto=format&fit=max&h=600&q=85&w=600","https://www.datocms-assets.com/151374/1765258490-the-current_justin-hayashi_thumbnail-3.png?auto=format&fit=max&h=1000&q=85&w=1000","https://www.datocms-assets.com/151374/1765258490-the-current_justin-hayashi_thumbnail-3.png?auto=format&fit=max&h=1500&q=85&w=1500",{"srcSet":117,"webpSrcSet":85,"sizes":118,"src":119,"width":111,"height":112,"aspectRatio":120,"alt":10,"title":10,"base64":121,"bgColor":122},"https://www.datocms-assets.com/151374/1765258490-the-current_justin-hayashi_thumbnail-3.png?auto=format&dpr=0.25&fit=max&h=2440&q=85&w=2440 420w,https://www.datocms-assets.com/151374/1765258490-the-current_justin-hayashi_thumbnail-3.png?auto=format&dpr=0.5&fit=max&h=2440&q=85&w=2440 840w,https://www.datocms-assets.com/151374/1765258490-the-current_justin-hayashi_thumbnail-3.png?auto=format&dpr=0.75&fit=max&h=2440&q=85&w=2440 1260w,https://www.datocms-assets.com/151374/1765258490-the-current_justin-hayashi_thumbnail-3.png?auto=format&fit=max&h=2440&q=85&w=2440 1680w","(max-width: 1680px) 100vw, 1680px","https://www.datocms-assets.com/151374/1765258490-the-current_justin-hayashi_thumbnail-3.png?auto=format&fit=max&h=2440&q=85&w=2440",1.9580419580419581,"data:image/jpeg;base64,/9j/4AAQSkZJRgABAQAAAQABAAD/2wCEAAoHBwgHBgoICBATFg0TDhgNDQoNDRENDQUNFxMZGBYVFhUaHysjGh0oHRUWJDUlKC0vMjIyGSI4PTcwPCsxMi8BCgsLBQUFEAUFEC8cFhwvLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vL//AABEIAA0AGAMBIgACEQEDEQH/xAAXAAEAAwAAAAAAAAAAAAAAAAAFAAEH/8QAHhAAAgIBBQEAAAAAAAAAAAAAAQIAAxEFExVhgQT/xAAVAQEBAAAAAAAAAAAAAAAAAAACAP/EABQRAQAAAAAAAAAAAAAAAAAAAAD/2gAMAwEAAhEDEQA/ANIe4C0mGp9gOo47ii1KzHMHFCcp7EJgXKbhJKFK7okkn//Z","#1eeaea",{"id":124,"type":75,"image":125,"photo":127,"logo":129,"bg":131},"bZA-FSYMRZOjlnlcVMfBqQ",{"thumbnail":126},"https://www.datocms-assets.com/151374/1765256583-the-current_justin-hayashi_thumbnail.png?auto=format&fit=max&h=600&q=85&w=700",{"url":128},"https://www.datocms-assets.com/151374/1741204735-justin-hayashi.png",{"url":130},"https://www.datocms-assets.com/151374/1765256575-the-current-logo.png",{"hex":83},{"slug":133,"title":134,"date":135,"categories":136,"thumbnail":10,"thumbnailStyle":138},"google-analytics-4-heres-what-metrics-are-changing","Google Analytics 4: Here's What Metrics Are Changing","2022-10-28",[137],{"id":18,"slug":19,"title":20},{"id":139,"type":101,"title":134,"date":10,"logo":10,"bg":140,"color":10},"CZkFpSXUQoirsblHAIKI_g",{"hex":141},"#CCE561",{"relatedText":143},"\u003Cdiv>\n\u003Cdiv>\u003Cspan> Want to learn more? \u003Ca href=\"https://hinewengendata.com/contact\">Get in touch\u003C/a> \u003C/span>\u003Ca href=\"mailto:info@newengen.com\" target=\"_blank\" rel=\"noopener\">\u003Cspan>\u003C/span>\u003C/a>\u003Cspan> or connect with us on \u003C/span>\u003Ca href=\"https://www.linkedin.com/company/newengen\" target=\"_blank\" rel=\"noopener\">\u003Cspan>LinkedIn\u003C/span>\u003C/a>\u003Cspan>.\u003C/span>\u003C/div>\n\u003C/div>",1780339434257]