[{"data":1,"prerenderedAt":151},["ShallowReactive",2],{"insight-martech360-interviews-justin-hayashi-ceo-of-new-engen":3},{"page":4,"related":93,"index":149},{"id":5,"published":6,"lastPublished":7,"title":8,"slug":9,"thumbnail":10,"date":11,"author":10,"categories":12,"contributors":17,"content":21,"thumbnailStyle":77,"schemaTypes":88,"schemaCustom":89,"faqs":10,"seo":90},"Pus2FkTcTBGhM84BBS6rKw","2025-03-05T00:32:22+00:00","2026-02-17T15:38:54+00:00","MarTech360 interviews Justin Hayashi, CEO of New Engen ","martech360-interviews-justin-hayashi-ceo-of-new-engen",null,"2022-12-28",[13],{"id":14,"slug":15,"title":16},"agDKqj5wSo2wTaPYBuhzSQ","in-the-news","In The News",[18],{"id":19,"custom":20,"existing":10},"TUUyBgoeSkiixInCf4B5Pw","Justin Hayashi",{"value":22,"blocks":76},{"schema":23,"document":24},"dast",{"type":25,"children":26},"root",[27],{"type":28,"children":29},"paragraph",[30,33,39,41,46,48,52,54,57,68,70,74],{"type":31,"value":32},"span","SEATTLE, WA - New Engen CEO, Justin Hayashi, recently connected with Suchita Day from MarTech360 for an ",{"url":34,"type":35,"children":36},"https://martech360.com/interviews/martech-360-interview-with-justin-hayashi-chief-executive-officer-new-engen-inc/","link",[37],{"type":31,"value":38},"engaging interview",{"type":31,"value":40}," to discuss his career journey, predicting and preparing for the future of e-commerce, building a brand in this ever-evolving digital environment, and what sets New Engen apart.\n\nFor anyone looking to grow as a leader in their field, Justin shares his tips for success, reading recommendations that influenced his leadership journey, as well as ",{"url":42,"type":35,"children":43},"https://www.linkedin.com/company/new-engen-inc./?viewAsMember=true",[44],{"type":31,"value":45},"New Engen’s",{"type":31,"value":47}," most used apps. (Spoiler alert: Slack is where it’s at!)\n\nSuchita asks, ",{"type":31,"marks":49,"value":51},[50],"emphasis","“What sets New Engen apart from competition since digital agency space is crowded?”",{"type":31,"value":53},"\n\nJustin responded, ",{"type":31,"marks":55,"value":56},[50],"“New Engen’s ability to deliver agile creative powered by performance media and measurement sets us apart. By definition, our offering is geared for performance and creative innovation – finding the most powerful possible intersection of creative, technology, data and the psychologies of response – is central to that. As just one example, instead of say focusing on something like a Super Bowl commercial that wins us a 60 a second ad, we set our eyes on digital first content that will supercharge growth in an accountable, measurable way. We’ve got everything from video editors, performance designers, media strategists, data scientists, influencer marketers – all the ingredients of an agile content team that ensures you are cycling through in the most performant way across the entire digital ecosystem.”  ",{"url":34,"meta":58,"type":35,"children":65},[59,62],{"id":60,"value":61},"rel","noreferrer noopener",{"id":63,"value":64},"target","_blank",[66],{"type":31,"value":67},"Read the full interview here.",{"type":31,"value":69},"\n\n",{"type":31,"marks":71,"value":73},[72],"strong","About MarTech360",{"type":31,"value":75},"\nMarTech360 covers marketing technology news, editorial insights and digital marketing trends from around the globe. Updates on modern marketing tech adoption, interviews, tech articles and events.",[],{"id":78,"type":79,"image":80,"photo":82,"logo":84,"bg":86},"R1pW6u2QSTetqfj0a5EoMQ","thumbnail_media_mention_block",{"thumbnail":81},"https://www.datocms-assets.com/151374/1742185461-martech360_justin-interview_blog-thumbnail.png?auto=format&fit=max&h=600&q=85&w=700",{"url":83},"https://www.datocms-assets.com/151374/1741204735-justin-hayashi.png",{"url":85},"https://www.datocms-assets.com/151374/1742183583-martech360-logo_b-w.png",{"hex":87},"#CCE561",[],"",{"title":91,"description":92,"image":10},"MarTech360: Interviews Justin Hayashi CEO of | New Engen","Featured in MarTech360: Interviews Justin Hayashi CEO of New Engen. Read New Engen's perspective and key takeaways for brands and digital marketers.",[94,114,132],{"slug":95,"title":96,"date":97,"categories":98,"thumbnail":10,"thumbnailStyle":104},"whats-keeping-brands-from-unlocking-scale-with-creator-content","What's Keeping Brands from Unlocking Scale with Creator Content?","2023-04-07",[99,100],{"id":14,"slug":15,"title":16},{"id":101,"slug":102,"title":103},"Pp903R23RBa0m_FTD3Ciig","influencer","Influencer News",{"id":105,"type":79,"image":106,"photo":108,"logo":110,"bg":112},"VYZT4b6BQKyFgXnDxTEtVQ",{"thumbnail":107},"https://www.datocms-assets.com/151374/1742072669-adweek-preview.png?auto=format&fit=max&h=600&q=85&w=700",{"url":109},"https://www.datocms-assets.com/151374/1741207484-kelly-dye.png",{"url":111},"https://www.datocms-assets.com/151374/1741133774-advertising-week-logo.png",{"hex":113},"#CCE0D9",{"slug":115,"title":116,"date":117,"categories":118,"thumbnail":10,"thumbnailStyle":127},"unpacking-the-latest-tiktok-news-and-what-it-could-mean-for-marketers","Unpacking the Latest TikTok News (and What it Could Mean for Marketers)","2024-03-15",[119,123],{"id":120,"slug":121,"title":122},"LbuHh1WgRAydUNn_o9U0-w","tiktok","TikTok",{"id":124,"slug":125,"title":126},"MRbbOcHbQoOkSXAsol9Qqw","pov","POV",{"id":128,"type":129,"title":130,"date":10,"logo":10,"bg":131,"color":10},"SbBAVli5T6uXs0VtJWG3Yg","thumbnail_event_block","Unpacking the Latest TikTok News",{"hex":113},{"slug":133,"title":134,"date":135,"categories":136,"thumbnail":10,"thumbnailStyle":145},"reels-ad-creative-is-the-best-investment-digital-marketers-can-make-right-now","#ReelTalk: Reels Ad Creative is the Best Investment Digital Marketers Can Make Right Now","2023-11-01",[137,141],{"id":138,"slug":139,"title":140},"dejocGuSQ1is-VTx8SAXBQ","platform","Platform",{"id":142,"slug":143,"title":144},"aT5WZkzBThi7G44UKMdxUA","content-creative","Content & Creative",{"id":146,"type":129,"title":147,"date":10,"logo":10,"bg":148,"color":10},"NPt4UOwjSzmhjHivRB3wKg","Reels Ad Creative is the Best Investment Digital Marketers Can Make Right Now",{"hex":113},{"relatedText":150},"\u003Cdiv>\n\u003Cdiv>\u003Cspan> Want to learn more? \u003Ca href=\"https://hinewengendata.com/contact\">Get in touch\u003C/a> \u003C/span>\u003Ca href=\"mailto:info@newengen.com\" target=\"_blank\" rel=\"noopener\">\u003Cspan>\u003C/span>\u003C/a>\u003Cspan> or connect with us on \u003C/span>\u003Ca href=\"https://www.linkedin.com/company/newengen\" target=\"_blank\" rel=\"noopener\">\u003Cspan>LinkedIn\u003C/span>\u003C/a>\u003Cspan>.\u003C/span>\u003C/div>\n\u003C/div>",1780339434011]