[{"data":1,"prerenderedAt":142},["ShallowReactive",2],{"insight-new-engen-named-a-finalist-for-the-2022-google-premier-partner-of-the-year-awards":3},{"page":4,"related":72,"index":140},{"id":5,"published":6,"lastPublished":7,"title":8,"slug":9,"thumbnail":10,"date":11,"author":10,"categories":12,"contributors":17,"content":18,"thumbnailStyle":59,"schemaTypes":67,"schemaCustom":68,"faqs":10,"seo":69},"YdbJqywRRQecSbh84hK7pA","2025-03-06T00:15:08+00:00","2026-03-04T21:06:19+00:00","New Engen Named a Finalist for the 2022 Google Premier Partner of the Year Awards","new-engen-named-a-finalist-for-the-2022-google-premier-partner-of-the-year-awards",null,"2022-09-21",[13],{"id":14,"slug":15,"title":16},"X8w_7NaSR0O20sn8lR9DAA","awards","Awards",[],{"value":19,"blocks":58},{"schema":20,"document":21},"dast",{"type":22,"children":23},"root",[24,30,36,40,44,48],{"type":25,"children":26},"paragraph",[27],{"type":28,"value":29},"span","SEATTLE, WA - Award season is back in full swing! Did you hear the exciting news? Google recently announced that New Engen is a finalist for the Google Premier Partner of the Year Award in the Online Sales Category for 2022!",{"type":31,"level":32,"children":33},"heading",2,[34],{"type":28,"value":35},"Shining a Light on our Google Expertise",{"type":25,"children":37},[38],{"type":28,"value":39},"Our team leveraged Google’s Smart Bidding, Performance Max campaigns, and Broad Match search campaign tools to deliver on Graco’s KPIs which were spend, revenue, and ROAS. Our teams conducted an 8-week pre- and post-test – after adopting Smart Bidding across Exact Match Brand campaigns, they saw spending decline by 14% while revenue increased 141% resulting in a 181% lift in ROAS.\n\nThis impacted the clients’ business by making more efficient use of their SEM dollars, resulting in a meaningful lift in sales for the channel. Additionally, the results of this test supported the need to lean into Smart Bidding and automated bid strategies as a best practice.\n\nThis recognition is a testament to the great work our team has done to drive online sales in partnership with Graco. Thank you, Simone Newman, Alex Lowe, Ross Collins, and Natalia Fernandez for an amazing job well done!",{"type":31,"level":32,"children":41},[42],{"type":28,"value":43},"What’s Next",{"type":25,"children":45},[46],{"type":28,"value":47},"Google Premier Partner of the Year Award winners will be announced in New York City on October 27, 2022. Interested in learning more about the work we can do to drive online sales with Google Ads? Let’s connect.\n",{"type":25,"children":49},[50,52,56],{"type":28,"value":51},"\n",{"type":28,"marks":53,"value":55},[54],"strong","About New Engen",{"type":28,"value":57},"\nNew Engen is a performance marketing agency helping brands find breakthroughs to unlock and accelerate growth. Born digital, tech-forward, and performance-driven, we lean on a data-driven, agile approach to marketing strategy and creative development to help brands outpace their competitors and stay ahead of the ever-evolving digital ecosystem. New Engen is based in Seattle with offices in New York, Los Angeles, Charlotte, and Charlottesville.",[],{"id":60,"type":61,"logo":62,"bg":64,"badge":66},"BUWixucaRGqNWRXQoDW77w","thumbnail_award_block",{"url":63},"https://www.datocms-assets.com/151374/1741892001-google-premier-partner-awards-logo-edited.png",{"hex":65},"#CCE0D9","Finalist",[],"",{"title":70,"description":71,"image":10},"Google Premier Partner Awards Finalist | New Engen","New Engen was named a finalist for Google Premier Partner of the Year (Online Sales). See the performance approach that drove results.",[73,89,111],{"slug":74,"title":75,"date":76,"categories":77,"thumbnail":10,"thumbnailStyle":82},"acorn-influence-appoints-rachel-bennington-as-new-vp-of-retailer-partnerships","New Engen Appoints Rachel Bennington as New VP of Retailer Partnerships","2023-11-03",[78],{"id":79,"slug":80,"title":81},"SBVnlBKZQEKb1W3KJvwGww","press-release","Press Release",{"id":83,"type":84,"title":75,"date":10,"logo":10,"bg":85,"color":87},"HcaghDC4Qv-NjDtG6voh9w","thumbnail_event_block",{"hex":86},"#334238",{"hex":88},"#FAF2E8",{"slug":90,"title":91,"date":92,"categories":93,"thumbnail":10,"thumbnailStyle":102},"digiday-new-engen-on-pinterests-pitch-to-marketers","Digiday: New Engen on Pinterest's Pitch to Marketers","2023-10-09",[94,98],{"id":95,"slug":96,"title":97},"agDKqj5wSo2wTaPYBuhzSQ","in-the-news","In The News",{"id":99,"slug":100,"title":101},"dejocGuSQ1is-VTx8SAXBQ","platform","Platform",{"id":103,"type":104,"image":105,"photo":10,"logo":107,"bg":109},"XlMCRWCkTnOlnRLej1b6EA","thumbnail_media_mention_block",{"thumbnail":106},"https://www.datocms-assets.com/151374/1741132261-digiday-baseball-pinterest.png?auto=format&fit=max&h=600&q=85&w=700",{"url":108},"https://www.datocms-assets.com/151374/1741892294-digiday-logo-edited.png",{"hex":110},"#242424",{"slug":112,"title":113,"date":10,"categories":114,"thumbnail":116,"thumbnailStyle":131},"emarketer-ashley-hill-on-the-future-of-affiliate-marketing","EMARKETER: Ashley Hill on the Future of Affiliate Marketing",[115],{"id":95,"slug":96,"title":97},{"alt":10,"title":10,"focalPoint":117,"width":119,"height":120,"thumbnail":121,"small":122,"medium":123,"responsiveImage":124},{"x":118,"y":118},0.5,1680,858,"https://www.datocms-assets.com/151374/1759327187-emarketer_ashley-hill_thumbnail.png?auto=format&fit=max&h=600&q=85&w=600","https://www.datocms-assets.com/151374/1759327187-emarketer_ashley-hill_thumbnail.png?auto=format&fit=max&h=1000&q=85&w=1000","https://www.datocms-assets.com/151374/1759327187-emarketer_ashley-hill_thumbnail.png?auto=format&fit=max&h=1500&q=85&w=1500",{"srcSet":125,"webpSrcSet":68,"sizes":126,"src":127,"width":119,"height":120,"aspectRatio":128,"alt":10,"title":10,"base64":129,"bgColor":130},"https://www.datocms-assets.com/151374/1759327187-emarketer_ashley-hill_thumbnail.png?auto=format&dpr=0.25&fit=max&h=2440&q=85&w=2440 420w,https://www.datocms-assets.com/151374/1759327187-emarketer_ashley-hill_thumbnail.png?auto=format&dpr=0.5&fit=max&h=2440&q=85&w=2440 840w,https://www.datocms-assets.com/151374/1759327187-emarketer_ashley-hill_thumbnail.png?auto=format&dpr=0.75&fit=max&h=2440&q=85&w=2440 1260w,https://www.datocms-assets.com/151374/1759327187-emarketer_ashley-hill_thumbnail.png?auto=format&fit=max&h=2440&q=85&w=2440 1680w","(max-width: 1680px) 100vw, 1680px","https://www.datocms-assets.com/151374/1759327187-emarketer_ashley-hill_thumbnail.png?auto=format&fit=max&h=2440&q=85&w=2440",1.9580419580419581,"data:image/jpeg;base64,/9j/4AAQSkZJRgABAQAAAQABAAD/2wCEAAoHBwgHBgoICAgWFQoWDhQODQ0NDhENDg0OFx8ZGBYVFhUaHysjGh0oHRUiJDUlKC0vMjIyGSI4PTcwPCsxMi8BCgsLDg0OHBAMHC8cIhwvLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vL//AABEIAA0AGAMBIgACEQEDEQH/xAAYAAACAwAAAAAAAAAAAAAAAAAEBQABBv/EAB4QAAIBBAMBAAAAAAAAAAAAAAECAAMEEUEUIjET/8QAFwEAAwEAAAAAAAAAAAAAAAAAAgMEAf/EABcRAQEBAQAAAAAAAAAAAAAAABEAAgH/2gAMAwEAAhEDEQA/AMb8kZwMxxw04XuojPWqMRnXuHSzGDqLpdrA1LcISRKg9S4cp7JNi4l//9k=","#3e8358",{"id":132,"type":104,"image":133,"photo":135,"logo":137,"bg":139},"XcLvGKhpTumstj0bTDsYvA",{"thumbnail":134},"https://www.datocms-assets.com/151374/1759327187-emarketer_ashley-hill_thumbnail.png?auto=format&fit=max&h=600&q=85&w=700",{"url":136},"https://www.datocms-assets.com/151374/1741711427-ashley-hill.png",{"url":138},"https://www.datocms-assets.com/151374/1741892214-emarketer-logo-edited.png",{"hex":88},{"relatedText":141},"\u003Cdiv>\n\u003Cdiv>\u003Cspan> Want to learn more? \u003Ca href=\"https://hinewengendata.com/contact\">Get in touch\u003C/a> \u003C/span>\u003Ca href=\"mailto:info@newengen.com\" target=\"_blank\" rel=\"noopener\">\u003Cspan>\u003C/span>\u003C/a>\u003Cspan> or connect with us on \u003C/span>\u003Ca href=\"https://www.linkedin.com/company/newengen\" target=\"_blank\" rel=\"noopener\">\u003Cspan>LinkedIn\u003C/span>\u003C/a>\u003Cspan>.\u003C/span>\u003C/div>\n\u003C/div>",1780339433475]