[{"data":1,"prerenderedAt":116},["ShallowReactive",2],{"page-technology":3},{"id":4,"published":5,"lastPublished":6,"slug":7,"title":8,"hero":9,"blocks":11,"banner":10,"schemaType":19,"schemaTypes":112,"schemaCustom":19,"faqs":10,"seo":113},"SPAr1cnIT1GTbNkyHG3gNw","2025-03-26T16:16:03+00:00","2026-04-08T20:56:52+01:00","technology","Technology",{"hero":10},null,{"id":12,"type":13,"blocks":14},"XntC5evER46CTChgZxY8bA","block_select",[15,63,88],{"id":16,"type":17,"bigTitle":18,"title":19,"subtitle":20,"text":21,"media":45},"CoBe14iiSmyAYG4uP4BTkw","lift_block","Discover\u2028\nLift by\u2028\nNew Engen","","The Platform That Powers Smarter Marketing",{"value":22},{"schema":23,"document":24},"dast",{"type":25,"children":26},"root",[27,33,37,41],{"type":28,"children":29},"paragraph",[30],{"type":31,"value":32},"span","Our differentiator isn’t just what we do—it’s how we do it.",{"type":28,"children":34},[35],{"type":31,"value":36},"LIFT is New Engen’s proprietary platform, purpose-built to fuel faster, smarter marketing across strategy, creative, media, and measurement. 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Built for growth-minded marketers, it bridges creative, media, and measurement to turn insight into impact.",[94,98,102,106],{"id":95,"title":96,"text":97},"X4obkLs6SqK7l2O3IH7EvA","Make Creative Smarter","\u003Cp>\u003Cspan style=\"font-weight: 400;\">LIFT’s creative intelligence surfaces what’s resonating and why—so brands can scale content that works. It pairs ad performance data with message testing (powered by Mr. Oven) to enable smart, full-funnel creative decisions.\u003C/span>\u003C/p>",{"id":99,"title":100,"text":101},"Ljr10fJrS3SCc0P-hf0dWw","Bring Creators Into the Strategy","\u003Cp>\u003Cspan style=\"font-weight: 400;\">LIFT’s Creator Hub streamlines collaboration between internal teams and influencer partners. From campaign planning to content approvals to performance tracking, everything lives in one place.\u003C/span>\u003C/p>",{"id":103,"title":104,"text":105},"T_5ejbSvRjajqgHkGxvuTA","Connect Performance to Outcomes","\u003Cp>\u003Cspan style=\"font-weight: 400;\">The Performance Suite brings all your marketing data into one strategic view. With centralized, full-funnel measurement, brands can model, optimize, and scale with clarity.\u003C/span>\u003C/p>",{"id":107,"title":108,"text":109},"SnYxEw33RWS4D54VfIJW5g","Benchmark with Clarity","\u003Cp>\u003Cspan style=\"font-weight: 400;\">With Benchmark Explorer, teams can compare performance against category-level benchmarks across formats and verticals. Whether planning your next campaign or evaluating results, you’ll get a sharper view of what good looks like.\u003C/span>\u003C/p>",false,true,[],{"title":114,"description":115,"image":10},"Marketing Technology Platform | LIFT by New Engen","LIFT by New Engen connects creative, media, and measurement into one platform. Turn insights into action and scale what drives real growth.",1780339428580]